Fractional CMO who owns the number — B2B tech

Marketing that drives pipeline —
without a full-time CMO.

We take the marketing seat, build the engine that turns spend into pipeline, and prove it in numbers your CFO can check. Full CMO ownership, at a fraction of the full-time cost.

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$240M
GTM-driven revenue
500+
Companies scaled
$200M→$500M
Enterprise grown
20 yrs
In the seat, not the sidelines
Is this you?

You don't have a marketing problem.
You have a marketing-leadership gap.

If a few of those landed, that's the gap we step into.

What you get

A CMO's outcomes — owned end to end.

Positioning

A story that sells

A sharp, tested point of view your whole company runs on. Sales stops improvising; the market finally knows what you're for.

Demand

A revenue engine

The right channels for your buyer, built and measured to pipeline and revenue. Clicks and MQLs stay in the appendix.

Pipeline

A number you can forecast

Shared definitions, scoring, routing, and attribution the board trusts. Marketing and sales finally agree on what's real.

The team

A team and a playbook

The right hire in seat, a documented operating cadence, and the dashboards to keep it compounding after we're gone.

“Matillion grew ~100% y/y for the last 4 years and we look at our relationship with Nav as a critical factor in our continued success.”
CMO, Matillion Inc.
Proof — endorsed by a CMO who ran beside it

The revenue engine —
built three times, at scale.

$0 → $26MAppDynamics — a new revenue channel, built from zero, 4 years
7 → 132Matillion — Marketplace private offers, 3 years
$0 → $240MAWS — GTM-driven revenue from the lead-to-revenue engine we built, 7 years

See the full track record

“The integrated marketing approach that Nav fostered helped us break into new logos, increase our deal sizes and win rates, and boost our cloud relevance.”
GM Global Cloud Sales, AppDynamics
Why fractional

Senior leadership, sized to your stage.

A seasoned operator who owns the number, for a fraction of a full-time CMO, with a clear handoff, not a permanent retainer.

Full-time CMO

Months to hire. Heavy comp before equity. Hard to unwind if it's the wrong fit at your stage.

$250K–$400K+ / yr

Agency

Rented effort on a retainer. Hands you dashboards, never accountability. Gone when results lag.

Retainer, no ownership

Fractional CMO

Owns the outcome from inside your team. Builds the engine, hires the team, leaves it running.

Fraction of the cost, full ownership

Let's find out if we can
move your number.

Book a working session